Crafting email nurture campaigns that are always running, always relevant, and always driving engagement can be tough to manage for any marketing team. But what if you could streamline the process, save time, and still keep your brand top of mind by focusing on the right audience and tracking key performance metrics?
In a previous Admin User Group session, our very own Laura Conway, Senior Marketing Consultant, showed how to build scalable email nurture workflows in HubSpot that do just that.
Staying top of mind with your prospects without burning out your marketing team is hard work. By tapping into the full power of HubSpot’s email workflow functionality, marketers can nurture leads through the funnel in a way that drives engagement and maximizes bandwidth across their team.
In this session, Laura highlighted a proven methodology for building and optimizing scalable, always-on email nurture campaigns that keep your brand in the spotlight 24/7.
Whether you’re just starting your lifecycle marketing efforts or fine-tuning your approach, we’ve got the strategies you need to turn your marketing vision into operational success.
Laura is a Senior Marketing Consultant at accelant and one of our many HubSpot experts. She has been instrumental in helping businesses streamline workflows, easing the stress and complexity that often come with marketing automation. Laura consistently demonstrates the impact of workflow automation, showing how it paves the way for marketing success.
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